Sweden is certainly the country most often mentioned as having made the most "progress" toward becoming a cashless society.
The idea of a Swedish Cashless Society has some well-known supporters, amongst them Bjorn Ulvaeus, one "B" in the name of the famous pop group ABBA (...)
The ABBA Museum is sponsored by MasterCard, so perhaps an anti-cash stance can be regarded as understandable. In any event, Ulvaeus mentions home break-ins when elaborating his negative views on cash. There is a public perception that one reason he started his anti-cash campaign is that his own son's apartment in Stockholm was broken into twice.
It is perhaps worth noting rumors that Björn Ulvaeus had been personally sponsored by the large card schemes to act as an "ambassador" for the anti-cash campaign in Sweden. When these rumors appeared in the media, Björn largely vanished from the scene.
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The idea of a Swedish Cashless Society has some well-known supporters, amongst them Bjorn Ulvaeus, one "B" in the name of the famous pop group ABBA (...)
The ABBA Museum is sponsored by MasterCard, so perhaps an anti-cash stance can be regarded as understandable. In any event, Ulvaeus mentions home break-ins when elaborating his negative views on cash. There is a public perception that one reason he started his anti-cash campaign is that his own son's apartment in Stockholm was broken into twice.
It is perhaps worth noting rumors that Björn Ulvaeus had been personally sponsored by the large card schemes to act as an "ambassador" for the anti-cash campaign in Sweden. When these rumors appeared in the media, Björn largely vanished from the scene.
Read more